by Hayley Shave | Dec 28, 2020 | Marketing Inspiration, Marketing Tips
Open your doors. Close them again. Cancel your bookings. Move your services online… with restrictions being changed, often at short notice, it can feel like everything is out of your control. However, there are things you can control. So, sit down, take a deep breath,...
by Hayley Shave | Dec 21, 2020 | Marketing Inspiration, Marketing Tips
With over 800 million users spending almost 52 minutes each day on TikTok, it’s no surprise that many brands are adding the popular social media platform to their brand strategy. If you want to reach Generation Z, TikTok’s audience demographic – 40%...
by Hayley Shave | Sep 28, 2020 | Marketing Inspiration, Marketing Resources, Marketing Tips
We can’t say it enough but now is not the time to be cancelling your marketing plans – it’s the time to get clever with what you’re doing…. ….We’ve compiled some examples of simple marketing ploys that have reaped big rewards. Jo Malone’s ‘empty bag’ stunt...
by Hayley Shave | Aug 17, 2020 | Marketing Inspiration
Marketing has never been more important for businesses. With fewer than 1% of all British businesses registered in the last eight years having managed to scale up, what is preventing so many businesses from reaching their full potential? It’s all about having the...
by Hayley Shave | Jun 15, 2020 | Marketing Inspiration
When JFK said: “In a crisis, be aware of the danger, but recognise the opportunity,” he could have been talking about right now. These last few months have put incredible strain on the economy, upended society as we knew it, and brought tragedy to more people’s...
by Hayley Shave | Feb 24, 2020 | Marketing Inspiration, Marketing Resources
As Hana Dickinson, MD of The Bridge, explains, effective marketing is a sure fire way to bring customers to your door, but once they’re through the door… that’s when the real work begins. So you’ve done your marketing right, and everyone is taking notice of you....
