by Hayley Shave | Feb 8, 2021 | Marketing Inspiration, Marketing Resources, Marketing Tips
Research suggests the majority of consumers now prefer to watch a product video than read through sales copy. So, it’s no surprise that an industry-wide survey found 88% of marketing teams were planning to spend more of their budgets on video production in 2021. But...
by Hayley Shave | Feb 1, 2021 | Marketing Inspiration, Marketing Tips
The workplace as we know it has changed at a breath-taking pace. Gone (for now) are the open-plan office spaces, packed meeting rooms, and photocopier chats. Instead, we find ourselves in a virtual world of online meetings, instant messaging, and shared documents...
by Hayley Shave | Jan 25, 2021 | Marketing Inspiration, Marketing Tips
There’s no denying that change is good. It’s necessary for business growth and helps brands stay relevant. As life and business strategist Tony Robbins once said, “By changing nothing, nothing changes.” Yet, in these uncertain times, adapting...
by Hayley Shave | Jan 11, 2021 | Marketing Inspiration, Marketing Resources, Marketing Tips
When it comes to cementing your industry credibility, increasing brand recognition, and growing your business, launching a podcast is your secret weapon. It’s also a great tool for networking and gaining access to industry contacts too. And most importantly, with a...
by Hayley Shave | Jan 4, 2021 | Marketing Inspiration
Creativity has helped us to stay connected despite the isolation of the pandemic. It’s made us resilient and supported our mental health. Seeing people join forces through a global pandemic and seeing how businesses have adapted their products and services to remain...
by Hayley Shave | Dec 28, 2020 | Marketing Inspiration, Marketing Tips
Open your doors. Close them again. Cancel your bookings. Move your services online… with restrictions being changed, often at short notice, it can feel like everything is out of your control. However, there are things you can control. So, sit down, take a deep breath,...