by Hayley Shave | Oct 3, 2024 | Marketing Tips
For business owners looking to develop their marketing strategy and delivery, a decision that often crops up is whether to opt for a big, bustling London agency or to stay close to home with a local marketing agency. While London agencies certainly have their merits,...
by Hayley Shave | Oct 26, 2023 | Marketing Tips
In a sea of brands vying for attention, it’s the authentic and compelling stories that stand out. The brands that can weave these narratives effectively demonstrate their position, connect with their audience, and attract new customers. So, what’s the...
by Hayley Shave | Oct 17, 2023 | Marketing Tips
Whether you’re a sole trader who occasionally throws your selling hat on to generate new business, or you have a team of seasoned pros who speak of sales funnels and prospects, the fact is sales and selling is a necessary function for any business. And for those who...
by Hayley Shave | Oct 4, 2023 | Marketing Resources, Marketing Tips
PR isn’t just for big businesses, or big budgets. In the glory days of media, sizeable portions of PR budgets would be used for schmoosing journalists, so access to those precious column inches could be gained. But the world has changed, and in these lean times, where...
by Hayley Shave | Jul 14, 2023 | Marketing Inspiration, Marketing Tips
Marketing a small business can be a daunting task, leaving many owners wondering where to even begin. To shed some light on this topic, we speak to Hayley Shave, Managing Director of The Bridge Marketing, who shares her expertise and insights. As a small business...
by Hayley Shave | Jun 29, 2023 | Marketing Tips, News
In today’s digital age, data plays a crucial role in shaping business strategies and making informed decisions. For years, Google Analytics has been the go-to platform for businesses to gain insights into their website performance and user behaviour. However,...
