by Hayley Shave | Jul 14, 2023 | Marketing Inspiration, Marketing Tips
Marketing a small business can be a daunting task, leaving many owners wondering where to even begin. To shed some light on this topic, we speak to Hayley Shave, Managing Director of The Bridge Marketing, who shares her expertise and insights. As a small business...
by Hayley Shave | Jun 29, 2023 | Marketing Tips, News
In today’s digital age, data plays a crucial role in shaping business strategies and making informed decisions. For years, Google Analytics has been the go-to platform for businesses to gain insights into their website performance and user behaviour. However,...
by Hayley Shave | Jun 8, 2023 | Marketing Tips
Artificial intelligence (AI) has become a game-changer in the marketing industry, allowing marketers to automate and optimise their processes. One of the most significant benefits of AI is its ability to draft copy for various disciplines, from social media posts to...
by Hayley Shave | Jun 7, 2023 | Marketing Inspiration, News
Occasionally, when you are putting yourself ‘out there’ as someone that can help small businesses with their marketing, we come across the great Sales v Marketing quandary. The client is in a state of perplexity or uncertainty over what to do to generate more...
by Hayley Shave | Nov 23, 2022 | Marketing Inspiration, Marketing Tips
As the UK turns colder, now is the time to hunker down, get those warm pyjamas on and curl up in front of the roaring fire…or radiator. But, while we are settling in for the long winter ahead, we mustn’t slip and let our businesses hibernate too. Wintertime...