by Hayley Shave | Oct 11, 2024 | Marketing Inspiration
Here, Hayley Shave, Managing Director of The Bridge Marketing, shares her insights on how businesses can turn communication missteps into valuable lessons. Using the recent BBC interview debacle involving Laura Kuenssberg and Boris Johnson as a case study, Hayley...
by Hayley Shave | Feb 22, 2024 | Marketing Resources
In today’s fast-paced digital landscape, maintaining a fresh and up-to-date website is crucial for businesses looking to stay competitive. Recognising the importance of regular website updates, The Bridge Marketing is excited to offer comprehensive website refresh...
by Hayley Shave | Jun 7, 2023 | Marketing Inspiration, News
Occasionally, when you are putting yourself ‘out there’ as someone that can help small businesses with their marketing, we come across the great Sales v Marketing quandary. The client is in a state of perplexity or uncertainty over what to do to generate more...
by Hayley Shave | Mar 8, 2022 | News
We both run businesses. And we both know that keeping our businesses alive relies on our ability to sell what we offer. So, what I’m going to say next might seem a little unintuitive, but please hear me out. It’s time to stop selling and start educating. Say what now?...
by Hayley Shave | Feb 18, 2022 | News
When evaluating your marketing strategy, consider that the average person is interrupted hundreds of times every day by the likes of cold calls, spam, and online ads, and they’re jaded. Many now rely on ad blockers, caller ID, and spam filters to minimise this...
