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Navigating a communication crisis – lessons from the BBC’s mishap with Boris Johnson

Navigating a communication crisis – lessons from the BBC’s mishap with Boris Johnson

by Hayley Shave | Oct 11, 2024 | Marketing Inspiration

Here, Hayley Shave, Managing Director of The Bridge Marketing, shares her insights on how businesses can turn communication missteps into valuable lessons. Using the recent BBC interview debacle involving Laura Kuenssberg and Boris Johnson as a case study, Hayley...
1 piece of advice that will improve your marketing

1 piece of advice that will improve your marketing

by Hayley Shave | Sep 4, 2016 | Marketing Tips

So you want to improve your marketing? Well brace yourself, I have a simpleĀ tip that will get you back on track. One of the most influential people in the development of my approach to marketing, was a consultantĀ I worked with for all too short a time, when I was in...
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