Marketing for Care

Marketing care: We began working with Christies Care, a provider of in-home care across the UK, in 2012 to help them to publicise an event. We now work with them on an ongoing basis supporting them with PR, awards entries, new ideas and initiatives as well as running their content marketing plan.

Objective
Christies asked us to help them gain media coverage for a variety of areas and have since increased our support to cover content marketing and digital support and analysis. We look at their objectives and compare with the key words they are ranking for and adapt the content to bolster their SEO in line with their business objectives.

Method
We manage a content plan, run a marketing outreach programme to secure guest blogs and arrange publicity and photography as appropriate.